La tienda Balú, ubicada en el centro comercial Sambil de Maracaibo, realizó una reapertura en un área nueva con más espaciosa, abriendo sus puertas con promociones especiales para la temporada de primavera-verano. Esta colección fue muy bien recibida por los clientes debido a la calidad de los productos que ofrece.
Gian Moncada, director comercial de Balú, indicó que este nuevo concepto de establecimiento se destaca por la variedad y calidad de los productos disponibles que la posiciona como una opción atractiva para quienes buscan prendas de vestir y accesorios con alta durabilidad.
Moncada señaló que la excelente relación calidad-precio que caracteriza los productos viene contribuyendo a atraer a un mayor número de visitantes al establecimiento, consolidando así su presencia en el mercado local.
Destacó que Balú trae consigo un nuevo concepto, donde la prioridad es que el cliente no solo realice una compra, sino que se sienta bien y cómodo dentro de las instalaciones. Este enfoque busca identificar al cliente, brindarle comodidad y convertirse en un punto diferenciador en el mercado.
El jefe ejecutivo de la tienda menciona que Balú busca ofrecer una experiencia de compra única, donde el cliente se sienta especial y agradable con su experiencia. El objetivo es que el cliente no solo adquiera productos, sino que disfrute del proceso de compra y se sienta feliz con su elección. Este nuevo concepto apunta a crear un ambiente acogedor y personalizado para cada visitante.
Propuestas innovadoras y futuro prometedor
Con la reinauguración de Balú en Sambil Maracaibo se espera que la tienda traiga consigo propuestas innovadoras para el futuro cercano. Se destaca que Balú tiene planes interesantes para sus clientes, con ideas atractivas que buscan satisfacer las necesidades del mercado venezolano. }
La apuesta por el crecimiento dentro del país es evidente, con miras a expandir operaciones a nuevas ciudades y generar más fuentes de empleo. Esta apuesta por el mercado venezolano se ve reflejada en la generación de empleo, ya que la reinauguración de la tienda ha permitido la creación de 32 nuevas fuentes laborales y actualmente cuenta con una plantilla de personal de 65 personas.
El representante destacó que observaron señales alentadoras en cuanto a la recuperación económica del país. Hizo referencia a casos exitosos como Carácter, una tienda que experimentó una rápida recuperación en la capital y posteriormente en Valencia. Sin embargo, fue en Maracaibo donde se sorprendieron gratamente por el repunte en las ventas durante el último año, lo cual indica un potencial crecimiento económico en la región.
Al ser abordado sobre si el estado Zulia sigue siendo un mercado atractivo para emprendimientos, aseguró que es el tercero a nivel Nacional, la respuesta fue afirmativa. Según las declaraciones de uno de los representantes de la tienda, existe una firme creencia en el potencial económico y comercial de Zulia. Mencionó que no solo se apuesta por este mercado actualmente, sino que se vislumbran oportunidades futuras tanto locales como provenientes de otras regiones.
Resaltó que la región zuliana se posiciona como uno de los estados con mayor potencial para el desarrollo empresarial y la expansión de diferentes sectores, incluyendo la moda y otros rubros relacionados.
Los visitantes de Balú pueden encontrar opciones para todos los gustos y edades. Desde calzados elegantes hasta prendas modernas y accesorios a la moda, la tienda ofrece un amplio catálogo que satisface las necesidades de toda la familia, entre dama, caballeros y los más pequeños de la casa.
Por: Redacción Nota y Color / Fotografías: Lizaura Noriega
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